If you read the kickoff post in this series you’ll understand why it is important to educate yourself on the internet marketing basics before hiring a freelancer. You should have some kind of general gameplan and understanding of what you are up against in your online vertical. So many small…

Alright, so I usually don’t like to add posts about my personal life here, but I just got a puppy and she’s awesome so I’ll make an exception. Her name is Bella, she’s a Boston Terrier, she was born April 11, 2010. Here she is…

Whenever I talk to a small business owner about online marketing I am constantly asked the same few questions (and statements*): 1. How much should a website cost? *(I know I can use a free template so why should I pay anyone to make one for me) 2. How do…

This Billboard article about Devo using an ad agency for marketing their new album further exemplifies how a traditional record label’s usefulness has been reduced to only physical distribution (and artist development, when they care to do that). It is relatively cheap and easy to get music distributed online and…